How salak farming is boosting a golden era of exports in Indonesia

Indonesia, as an agricultural country, continues to show its dominance in agricultural commodity exports. One of the superior fruits that is now a favorite on the international market is snake fruit. This exotic fruit with a unique texture and sweet taste is increasingly in demand by the global market, marking a golden era for Indonesian salak exports.

As demand increases, salak farmers in various regions such as Sleman (Yogyakarta), Bali and North Sumatra are increasingly active in developing their plantations. Through innovation in cultivation techniques, including modern irrigation systems and the selection of superior seeds, snake fruit production has not only increased in quantity, but also in terms of quality.

Apart from that, the government and various agricultural institutions also play an active role in providing training and assistance to farmers. The application of post-harvest technology, such as more hygienic sorting and packaging, ensures that the salak fruit remains fresh when it reaches consumers abroad.

Countries such as China, Thailand, the United Arab Emirates and Europe are now the main export destinations for Indonesian salak. This surge in demand is driven by the increasing popularity of exotic foods in various parts of the world as well as increasing international awareness of the health benefits of tropical fruits.

With the support of more efficient export policies, such as simplification of regulations and cooperation with cargo airlines, sending snake fruit abroad will be faster and more efficient. This further strengthens Indonesia’s competitiveness in the global export market.

Indonesia has a great opportunity to expand its market share and increase export value through innovation in salak-based products, such as sweets, chips and processed drinks. Developing more aggressive branding and marketing strategies can also strengthen the position of Indonesian snake fruit in the world market.